Resources

Referral Networking

Referral Networking has proven to be a very effective method of advertising for most businesses. Getting out, meeting other business owners and building relationships is one of the most powerful ways to grow your business. Here are the ten commandments of networking.

  • Thou shalt drop the “what is in it for me?” attitude.
  • Thou shalt listen
  • Thou shalt build a relationship.
  • Thou shalt give the first referral.
  • Thou shalt not tell others of the referral you require; thou shalt “show them” with a story.
  • Thou shalt be specific of the type of referral
  • Thou shalt reciprocate when appropriate
  • Thou shalt participate in the network functions and network meetings
  • Thou shalt thank the person who gave a referral
  • Thou shalt follow up on the referral within 24 hours

Source: The Riverview Chamber of Commerce, http://www.riverviewchamber.com/pages/TCOB/

Become A Better Networker (PDF)
Memorizing Names (PDF)

Source: Networking is a Contact Sport, by Joe Sweeney and The Memory Book by Harry Lorayne & Jerry Lucas